site and any content made available from or through this web site that is owned
and produced by Sky Valley Media Group, LLC which is solely responsible for its
By visiting www.skyvalleychronicle.com
or using the services offered on or through www.skyvalleychronicle.com you agree to the terms of this Privacy
Policy, as they may be amended from time to time. As we update and expand our
this web site in general.
us, or that we may obtain through means other than our web site such as by
information collected about you by anyone except www.skyvalleychronicle.com and
only applies to this web site.
web site is intended for users who are located in the United States of America.
In order to make your visits to our Web Site and use of the services available
on or through www.skyvalleychronicle.com
as worthwhile as possible, we may ask you in certain circumstances for personal
information and we may collect certain information from your computer each time
you visit us.
Personal information may include your name, home address, business
address, e-mail address, telephone, wireless or fax number, wireless device
address or instant messaging address, credit card and other payment
information, demographic information and other information that may identify
you as an individual or allow online or offline contact with you as an
From time to time, other information, such as your age, gender, education
explains, in general, what Personal Information and other information is
collected on our Web Site, how the information is used, and with whom we may
share such information.
California and Canadian residents have the right to know how their
information may be shared with third parties who engage in direct marketing
opt-out of having your information shared for such purposes. Please take a few
B. What Information is collected on this Web Site?
1. User-Provided Information
In certain circumstances we may collect two types of personally identifying
information from users: personal data (such as names and contact details) and
aggregated data (such as information about traffic patterns on the Web Site,
for example, how many users log onto the Web Site on a daily basis). We collect
personal information from users of our Web Site, for example, through such
usersÝ activities, transactions and completion of online forms on our Web Site.
Such information is collected, for example, when users register or subscribe
for accounts or features on our Web Site, make online purchases, enter
sweepstakes and contests, complete surveys, contribute to a chat room, bulletin
board, list serve, blog, wiki or other open forum that we may make available on
or through our Web Site, submit a comment or question to us using a ýcontact
usţ form or similar feature on our Web Site, send us an e-mail, or in any other
way submit personal information to us via our Web Site.
You may be able to send
information about our products and services to your friends and family members
through our Web Site by clicking on an ýE-mail to Friendţ or similar button on
our Web Site or in an e-mail that we have sent you. In some of these cases
(unless you simply forward our e-mail on your own), you may provide the name
and e-mail address of your friend or family member to us. Such information will
You may also be able to send an
online card to a friend or family member, or send them a gift or gift
certificate. If so, you may be required to provide us with your friends or
family member Ýs Personal Information. Such information will be treated in
2. Web Site Usage Information
We may use technical cookies to keep, and sometimes track, information about
you. Cookies are small data files, widely used in Internet commerce, that are
sent to your browser or related software from a Web server when you visit it
and are stored on your computer's hard drive for record keeping purposes. Our
cookies track where you travel on our Web Site and what you look at and
purchase on our web site. They may store the information in your shopping cart,
and/or your username and password. A cookie may enable us to relate your use of
our Web Site to other information about you, including your Personal
Information. These purposes serve to improve and personalize your experience on
our Web Site.
You may occasionally get
cookies from our advertisers, which is standard in the Internet industry. We do
not control these cookies, and these cookies are not subject to our privacy
Most Web browsers can be set to
inform you when a cookie has been sent to you and provide you with the
opportunity to refuse that cookie. Additionally, if you have a Flash player
installed on your computer, your Flash player can be set to reject or delete
However, refusing a cookie from
our web site may, in some cases, preclude you from using the site or may
negatively impact the display or function of our Web Site or certain areas or
features of the Web Site.
(ii) Clear GIFs
We may use clear GIFs (also known as Web beacons or pixel tags) or similar
technologies in the Web Site and in our communications with you to enable us to
know whether you have visited a web page or received a message.
A clear GIF is typically a
one-pixel, transparent image (although it can be a visible image as well),
located on a web page or in an e-mail or other type of message, which is
retrieved from a remote site on the internet enabling the verification of an
individuals viewing or receipt of a web page or message. A clear GIF may
enable the Sky Valley Chronicle site to relate your viewing or receipt of a web
page or message to other information about you, including your Personal
(iii) IP Address and Click
Aggregated information, such as which pages users access or visit and
information volunteered by users, such as survey information and/or Web Site
registrations, is collected through various methods. For example, the www.skyvalleychronicle.com server
may automatically collect data about your serverÝs Internet address when you
visit our site. This information, known as an Internet Protocol address, or IP
Address, is a number that is automatically assigned to your computer by your
Internet service provider whenever youÝre on the internet.
When you request pages from our
web site our servers may log your IP Address and sometimes your domain name.
Our server may also record the referring page that linked you to us (such as
another web site or a search engine) or the pages you visit on this web site or
the web site you visit after this Web Site, the ads you see, the ads you click
on, other information about the type of web browser, computer, platform,
related software and settings you are using, any search terms you have entered
on this Web Site or a referral site, and other web usage activity and data
logged by our web servers. We use this information for internal system
administration to help diagnose problems with our server and to administer our
Such information may also be
used to gather broad demographic information, such as country of origin and
Internet service provider. We may also link this information with your Personal
Information when we feel that it is necessary to enforce compliance with our
Any or all of these activities
with regard to Web Site usage information may be performed on our behalf by our
C. How is Personal Information we gather Used?
We use both personal and aggregated information our site collects for multiple
purposes. For example the personal information may be used to improve the
content of the Web Site, to customize the content and/or layout of the Web Site
for each individual user and/or to notify users about updates to the Web Site
and/or promotional offers or opportunities that we believe will be of interest
We will use the personal information you provide to our Web Site, for
example, to respond to your requests and to provide you with our product and
service offerings. For example, we will need this information to process your
orders, respond to your requests and inquiries and provide you with the
services and features offered on or through our Web Site.
We may also use your Personal Information to maintain our internal record
keeping. We may also report information about your account to credit bureaus in
some cases, as in the case of those of purchase advertising contracts for our
web site. Late payments for advertising services our site provides, missed
payments, or other defaults on your account may be reflected in your credit
report. We may match information collected from you through different means or
at different times, including both personal information and web site usage
information, and use such information along with information obtained from
other sources, including third parties.
In addition, we may send you notices (for example, in the form of e-mails
and regular mailings) and otherwise correspond with you about our products,
services, companies and events, sponsored by us and others, that we think might
You may opt-out of receiving such notices from us, at any time, by following
the instructions in the Right to Opt-out section below.
We may analyze user behavior as a measure of interest in, and use of, our
Web Site and e-mails, both on an individual basis and in the aggregate. We may
also use information provided to us on an anonymous aggregated basis for
purposes of analyzing traffic and usage patterns.
In addition, we may use information you provide us through e-mails, Q &
A, and in response to polls for editorial purposes, and may use your name and
any stories you provide us in articles published online in www.skyvalleychronicle.com.
Please understand that any such submissions may be used by us for any lawful
purpose. If you provide us with personal anecdotes, they may be attributed to
you and we may include your user name and any personal information that you
provide in an open forum on this Web Site, as provided in section D (i) below,
to facilitate such attribution.
We may edit, rewrite, use, and reuse the content, including your name,
likeness, photograph, and biographical information you provide, in any way and
in any media whether now known or invented ta a later date, with or without
attribution, including publication in our newspaper, and in trade media,
advertising and promotions. You agree that any content you send will comply
D. Do we Share Personal Information and Web Site Usage Information with
(i) Public Forums
When you contribute to a public area or feature of our Web Site, such as a chat
room, bulletin board, list serve, blog, wiki or other open forum that we may
make available on or through our Web Site, the information that you submit will
(obviously) be made available to the general public and will not be considered
recommend that you do not submit any sensitive information to these chat rooms,
blogs, bulletin boards etc., including your full name, home address, phone
number and/other information that would enable other users to locate you or
your financial information on these areas of our Web Site. Instead, please make
up a username that does not disclose your personal identity.
(ii) Third Party Offers
We reserve the right ˝ on occasion and with firms we have confidence in - to
make our customer lists available to companies or other entities not affiliated
with www.skyvalleychronicle.com that have goods, services and offers that we
believe might be of interest to you.
We may compile these lists from
customer orders placed both offline and online. We may, from time to time,
provide your personal information to these entities so that they may send you
Users of our web site have the
option of having their names and identifying information removed from those
lists, subject to certain exceptions and limitations in applicable laws, by
contacting us at firstname.lastname@example.org.
(iii) Co-sponsored Contests,
Sweepstakes and Offerings
Some of our contests, sweepstakes and other offerings may, from time to time,
be co-sponsored by another company. In those situations, the information we
obtain from you in connection with such contest, sweepstakes or offering may be
shared with our co-sponsor.
In those situations, our
co-sponsors will have the right to use your information for their own purposes,
in accordance with their own policies.
If you do not wish for the
information we obtain from you to be shared with our co-sponsor, then please do
not enter such contest, sweepstake or other offering or otherwise provide to us
any personal information in connection with such contest, sweepstake or other
We are not responsible for how
our co-sponsors may use your information.
(iv) Service Providers
We may, from time to time, use third parties to help operate our Web Site and
deliver our products and services and may share your personal information with
our affiliates, service providers and other third parties that provide products
or services for or through this Web Site or for our business.
Examples of this sharing would be
with web site or database hosting companies, address list hosting companies,
e-mail service providers, analytics companies, distribution companies,
fulfillment firms and other similar service providers that use such information
on our behalf.
Unless otherwise stated, these
companies do not have any right to use the personal information we provide to
them beyond what is necessary for them to assist us. We may also use third
parties to provide services in connection with submitted materials, as that
In accordance with section D (i)
above, information in forums, information submitted for sweepstakes or other
offerings, and submitted materials - including submitted video and pictures -
become publicly available and may be used by us for any lawful purpose. We may
share personal information that is included with submitted materials with third
parties, including, without limitation, vendors or other service providers,
affiliates and partners.
When you conduct e-commerce with
one of the e-commerce affiliates or service providers to which our web site www.skyvalleychronicle.com may be
linked, certain personal information such as your e-mail and home address may
be collected by the service providerÝs server and made available to us. We do
not, however, transfer credit card information you may provide to that service
We do not capture or maintain any
of your personal credit card information on the servers that run the www.skyvalleychronicle.com web
site. All such data, at this writing, is obtained and maintained on PayPalÝs
secure servers via its widely used commercial service, PayPalÝs Web Payments
(v) Aggregate Statistics
We may disclose aggregate statistics regarding user behavior as a measure of
interest in, and use of, our Web Site and e-mails to third parties in the form
of aggregate data, such as overall patterns or demographic reports that do not
describe or identify any individual user.
(vi) Legally Compelled
We may disclose personal information to government authorities and to other
third parties when legally compelled to do so by government authorities, at our
discretion, or otherwise as required or permitted by law, including but not
limited to in response to court orders and subpoenas.
We also may disclose personal
information when we have reason to believe that someone has committed, or will
commit, unlawful acts or acts that will or may endanger the health or safety of
another; is causing injury to, or interference with, our rights or property,
other users of the Web Site, or anyone else that could be harmed by such
In some situations, we may share
your personal information, on a confidential basis, with third parties who
perform a particular service on our behalf, such as sending e-mails.
(vii) Business Transfer
In the event that www.skyvalleychroncile.com
and/or Sky Valley Media Group, LLC or any affiliate of the two entities or
substantially all of the assets of our company Sky Valley Media Group, LLC are
acquired by one or more third parties as a result of an acquisition, merger,
sale, reorganization, consolidation or liquidation, personal information may be
one of the transferred assets.
For purposes of this policy, an
ýaffiliateţ of www.skyvalleychroncile.com
is an entity that is under the control of, or under common control with, www.skyvalleychroncile.com and/or
Sky Valley Media Group, LLC.
(viii) Third Party Ad Servers
We may use third-party advertising companies to serve ads when you visit our
Web Site. These companies may use information (generally, not including your
name, address, e-mail address or telephone number) about your visits to this
Web Site and to other web sites in order to provide advertisements about goods
and services of interest to you.
These companies may employ
cookies and clear GIFs to measure advertising effectiveness. Any information
that these third parties collect via cookies and clear GIFs is generally not
personally identifiable (unless, for example, you provide personally identifiable
information to them through an ad or e-mail message).
We encourage you to read these
businesses' privacy policies if you should have any concerns about how they
will care for your personal information.
E. Right to Opt-out
You have the right to "opt-out" of certain of our uses of your
personal information. For example, at the time you are requested to provide
personal information on our web site you may have the opportunity to elect to,
or not to receive correspondence from us or from us on behalf of select
You may also make this request by sending an email to us at email@example.com
indicating in the email that you opt not to receive any marketing
correspondence from us or from affiliated and unaffiliated entities. You may
also opt-out of any www.skyvalleychrionicle.com
promotional e-mails by indicating in the email that you opt not to receive any
such promotional e-mails.
Please understand that if you opt-out of receiving correspondence from us,
we may still at some time contact you in connection with your relationship,
activities, transactions and communications with www.skyvalleychronicle.com.
Please understand that any
request to have us stop sharing your personal information with other entities
for marketing purposes will apply as of the date that is ten (10) business days
after our receipt of your request. We will not be responsible for any
communications that you may receive from entities that received your personal
information prior to such request. In these cases, please contact that entity
No transmission of data over the Internet is, or can be guaranteed to be
completely secure. It may be possible for third parties not under the control
to intercept or access transmissions or private communications unlawfully,
including in the case of your contacting us by e-mail or a ýcontact usţ feature
or similar feature on our web site. Accordingly, though www.skyvalleychronicle.com may
take reasonable steps to protect the security and integrity of all prsonal
iformation provided to www.skyvalleychronicle.com,
ue to the inherent (and constantly changing) nature of the Internet as an open
global communications vehicle, www.skyvalleychronicle.com
cannot guarantee that information, during transmission through the Internet or
while stored on our system or otherwise in our care, will be absolutely, 100%
safe from intrusion by others, such as computer hackers. Please understand that
any such transmission is done at your own risk.
You may be able to create an
account on www.skyvalleychronicle.com
with a username and password. If so, you are responsible for maintaining the
strict confidentiality of your account password and you shall be responsible
for any access to, or use of, the Web Site by you or any person or entity using
your password, whether or not such access or use has been authorized by or on
behalf of you, and whether or not such person or entity is your employee or
You agree to (a) immediately
of any unauthorized use of your password or account or any other breach of security
and further (b) ensure that you exit from your account at the end of each
It is your sole responsibility to
control the dissemination and use of your password, to control access to and
use of your account, and to notify www.skyvalleychronicle.com
when you desire to cancel your account on this Web Site. We will not be
responsible or liable for any loss or damage arising from your failure to
comply with this provision.
We will have no liability for
disclosure of your information due to errors or unauthorized acts of third
parties during or after transmission.
In the unlikely event we think
the security of your personal information in our possession or control may have
been compromised, we may seek to notify you of that development.
If a notification is appropriate,
we would endeavor to do so as promptly as possible under the circumstances,
and, to the extent we have your e-mail address, we may notify you by e-mail or
by other means as required by law. You consent to our use of e-mail as a means
of such notification.
With identity theft being a major problem for consumers, it has become
increasingly common for unauthorized individuals to send e-mail messages to
consumers purporting to represent a legitimate company such as a bank or
on-line merchant, requesting that the consumer provide personal, often
Sometimes, the domain name of the
e-mail address from which the e-mail appears to have been sent - and the domain
name of the web site requesting such information - appears to be the domain
name of a legitimate, trusted company when in reality such sensitive
information may be collected by an unauthorized individual to be used for
purposes of identity theft. This illegal activity is now known as
If you receive an e-mail or other
correspondence requesting that you provide any sensitive information (including
your Web Site password or credit card information) via e-mail or to a web site
that does not seem to be affiliated with www.skyvalleychronicle.com, or
that otherwise seems suspicious to you, please do not provide such information,
and report such request to us at firstname.lastname@example.org.
Our web site www.skyvalleychronicle.com
is not intended for use by children under the age of 13 or for children between
age 13 is authorized to provide any personal information to www.skyvalleychronicle.com or use
our public discussion areas, forums and chat rooms.
does not knowingly collect Personal Information from children under the age of
H. Wireless Addresses
If the e-mail address you provide to us is a wireless e-mail address, you agree
to receive messages at such address from www.skyvalleychronicle.com or
entities affiliated with www.skyvalleychronicle.com
(unless and until you have elected not to receive such messages by following
the instructions in the ýRight To Opt-Outţ section above).
You understand that your wireless carrier's standard rates apply to these
messages, and that you may change your mind at any time by following the
instructions in the Right to Opt-Out section above. You represent that you are
the owner or authorized user of the wireless device on which messages will be
received, and that you are authorized to approve the applicable charges.
I. Short Message Service
We may make available a service through which you can receive messages on your
wireless device via short message service (ýSMS Serviceţ). If you subscribe to
one of our SMS Services, you thereby agree to receive SMS Service messages at
the address you provide for such purposes.
Such messages may come from www.skyvalleychronicle.com
or the rest of the affiliates of www.skyvalleychronicle.com
(unless and until you have elected not to receive such messages by following
the instructions in the Right to Opt-out section above).
You understand that your wireless carrier's standard rates apply to these
messages, and that you may change your mind at any time by following the
instructions in the Right to Opt-out section above. You represent that you are
the owner or authorized user of the wireless device you use to sign up for the
SMS Service, and that you are authorized to approve the applicable charges.
To use the SMS Service, you must be 18 years of age or older and reside in
the United States. You must first register and provide all required personal
information which may include, for example, your name, SMS address, wireless
carrier and, if fees are applicable to the SMS Service you subscribe to,
billing information (either your credit card information or mobile service
carrier information if applicable fees will be billed through your carrier).
We may also obtain the date, time and content of your messages in the course
of your use of the SMS Service. We will use the information we obtain in
are charged to your wireless account invoice, we may provide your carrier with
your applicable information in connection therewith. Your wireless carrier and
other service providers may also collect data about your wireless device usage,
and their practices are governed by their own policies.
You acknowledge and agree that the SMS Service is provided via wireless
systems which use radios (and other means) to transmit communications over
complex networks. We do not guarantee that your use of the SMS Service will be
private or secure, and we are not liable to you for any lack of privacy or
security you may experience.
You are fully responsible for taking precautions and providing security
measures best suited for your situation and intended use of the SMS Service. We
may also access the content of your account and wireless account with your
carrier for the purpose of identifying and resolving technical problems and
By signing up for the SMS Service, you consent to receive, from time to
time, further messages which may include news, promotions and offers from us,
our affiliates and partners, and, unless and until you have opted-out of these
activities by following the instructions in the Right to Opt-out section above.
Please follow the instructions provided to you by third parties to unsubscribe
from their messages.
J. Third Party "Linked-To" Web Sites
When you are on our web site www.skyvalleychronicle.com
you may have the opportunity to visit, or link to, other web sites not operated
including other web sites operated by our affiliates, by service vendors, or by
unaffiliated third parties.
These web sites may collect personal information about you. www.skyvalleychronicle.com does
not control web sites that are operated by these entities and is not
responsible for the information practices of these web sites. This Privacy
Policy does not address the information practices of those other web sites. The
privacy policies of web sites operated by other affiliates of www.skyvalleychronicle.com are
located on those web sites.
(i) Consent to Processing
We control and operate the web site in the United States of America. By providing personal information to www.skyvalleychronicle.com you
understand and consent to such collection, maintenance, processing and transfer
of such information. We do not represent that any materials on the web site are
appropriate or available for use in other locations. Persons who choose to
access our web site from other locations do so on their own initiative, and are
responsible for compliance with local laws, if and to the extent local laws are
their respective rights to a trial by jury.
(ii) Your Access Rights
You may review the personal information that is stored in your user account on www.skyvalleychronicle.com by
visiting the "My Account" or equivalent area of your account on this
web site or by e-mailing us at email@example.com.
(iii) Changes to this Privacy
www.skyvalleychronicle.com reserves the right to change or update
and will notify users of this Web Site by posting such changed or updated
immediately upon posting to this Web Site.
Under certain circumstances, we
additional means, such as posting a notice on the front page, or inside pages
of our web site or sending you an e-mail.
(iv) Contact Us
If you have any questions or comments regarding our privacy practices, you may
contact us at firstname.lastname@example.org.
Effective Date: June 1, 2008